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There are situations when “talking” is not the practical or economic way to help people use their electronic devices. For those situations we create electronic self-learning tools. We call them Interactive Guides (also known as Simulators or How To's). This is our Take Me Through It ® service.

Everybody would like to improve the quality, appropriateness and amount of product support provided directly to consumers. However, it is too expensive and too difficult for most devices. Plus, one type of support doesn’t work: some consumers are experts wanting to-the-point answers while others need a slow start-up guide. TMTI is the world leader in self-help tools – and we have taken the technology to new heights – allowing for a rebirth of great customer support.

Interactive Guides are interactive virtual electronic devices that allow users to walk through every function of their gadgets. Users can see how the devices behave - helping them purchase the right product - and then learn how to use them. In addition, they safely introduce people to complex features and how to connect with popular services. Finally, people can troubleshoot.

Interactive Guides improve the customer experience in many ways, whether in store, online or in call centers:

• During the sales process, Guides on touch screens help customers make informed purchase decisions by demonstrating features and benefits. Gadgets are often so complicated that it is no longer effective to use the traditional marketing technique of listing product specifications. Watching the virtual product in operation is far more effective.
• After the sale, customers use our web-based Guides to easily learn both basic and complex operations, to see what their new device is capable of, to keep up-to-date, and even troubleshoot. Customers can learn at their own speed, and can focus quickly on a particular topic. The results: customers like the experience and visit often, product returns fall dramatically, there is a huge reduction of calls into our client's customer service centers, and customers use their devices more frequently - with higher ARPUs. We find that customers prefer using Interactive Guides rather than paper manuals - they learn more, and they learn faster.
• In call centers, agents use our Guides to provide advice quicker, find it easier, have a shorter training cycle, and - with a click - are able to deliver support information to their customer by email, SMS, or MMS with text and graphics.

The world of Interactive Guides is changing as TMTI brings new technologies to bear. TMTI is the first to build data-base Guides which combine the power of data-base devices with costs that are a fraction of traditional Flash devices. There are no longer any constraints on size, no long downloads, and no complex programming. Build times are short, updates are instant, and every action of the customer within the Guide is tracked - providing a detailed statistical overview of customer behavior. And the Guides can be delivered to all browsers plus smartphones. The result is that now OEMs and retailers can afford the benefits of a Guide for their entire product line.

TMTI provides rapid application development, typically one-two working weeks - far less time it takes to update and produce a paper manual, which means your customers can be using devices sooner.

Data-base Interactive Guides are built by our experts at TMTI-USA and placed on the customer's website as a self-learning tool. They are driven by a specialized operating system developed by the team at TMTI. We still produce Flash Guides for those special circumstances that require it.

We produce hundreds of Guides a year for some the world's leading technology companies, with proven results on money saved, returns reduced and customer satisfaction increased. And all that while reducing consumer waste and decreasing our clients' environmental impact.